Whether you are an independent insurance carrier or a legacy property and casualty insurer, cultivating a solid client connection remains a key challenge. However, new technologies empower insurers to turn agent experience into a competitive advantage.
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The Power of Onboarding and Licensing Technology
While it may not be the most exciting of industries, insurance shapes our lives surprisingly well. From natural catastrophes and cyberattacks to automobile accidents and the day-to-day activities of our businesses, we depend on insurance to keep us safe and secure.
Insurance producers are on the cusp of a seismic tech-driven shift. The industry is beginning to reshape consumer behavior and expectations through real-time data, narrowly designed coverages, and new transparency with policyholders.
In this environment, the most successful carriers can position their producer reputation as a growth prospect through efficient and trusted processes for appointment management. To learn how to do this, download our free report, Modernizing the Producer Onboarding Experience. In it, AgentSync explains how to improve the speed and trust of your producer onboarding process by utilizing the power of onboarding and licensing technology. It also outlines how to leverage this technology to create more efficient and cost-effective compliance protocols for your producers and downstream agencies.
Getting Started
Getting started with a new carrier can feel overwhelming and isolating. The most successful shippers assign a single point of contact for their onboarding efforts, empowering them to handle all operational and escalating issues with the carrier. They also provide regular status updates to the carrier and ask for feedback.
As troves of predictive data and lightning-fast processing capabilities become available to insurers, cumbersome manual processes are being eliminated. Insurance companies that can successfully integrate these technologies will be able to streamline operations, improve rating accuracy, and create a more personalized experience for consumers.
Across the industry, the emergence of AI is transforming how consumers interact with their insurance providers. As a result, the profit pools for these carriers will shift, and unique product offerings will enable differentiation. The most successful insurers will be able to harness the power of these emerging technologies and develop the skills, technology, and culture that this business model requires.
Getting the Most Out of Your Licensing Program
Achieving the right balance of speed and trust in carrier onboarding is crucial to a freight broker’s success. Time is valuable, but due diligence must also be maintained to avoid putting clients at risk.
Using software to automate carrier onboarding and compliance monitoring helps brokers save time while increasing productivity. Brokers can vet carriers against established qualifications and ensure compliance before handing offloads. In addition, broker onboarding and monitoring tools help minimize the risks of extra shipping charges by ensuring that a carrier’s insurance coverage is up to date and their safety rating is within acceptable ranges.
The most successful brokers maintain a coordinated communication effort with new carriers during onboarding and compliance monitoring. This includes a welcome email, initial webinars, and regular check-in meetings to underscore expectations, manage escalations, and communicate progress. Creating and publishing a branded carrier registration website can further streamline the process by cutting down on paperwork and eliminating manual back-and-forth.
Getting the Most Out of Your Licensing Technology
Companies are reducing barriers to accessing tailored consumer risk-reduction coverage with various micro-transformations. Personalized data capture, usage-based insurance, and newly enabled transparency with policyholders are shaping new specialized and just-in-time coverage forms that meet specific consumer needs and improve lives.
Insurance agencies can create a welcoming environment for new hires by establishing clear and consistent expectations and encouraging collaboration across the agency. Educating new hires on the agency’s industry regulations, legal requirements, and ethical guidelines is also essential. This can be accomplished by leveraging various resources, including online information, or working with compliance professionals and associations to deliver workshops.
Lastly, to keep agents and downstream insurance distribution partners happy and loyal, insurers can support them by making their digital tools easy to use, fast, and effective.
